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22 YEAR ANNIVERSARY SALE ENDS TONIGHTUP TO 75% OFF

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4.8 / 5 Stars ( 900 Reviews )

Kelsie | Floral Summer Dress

Regular price Sale price $174.95 $94.95 Save 45%

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Loved for the Comfort, kept for the Style

ANNIVERSARY SALE ENDS TODAY!

Selling fast! Only 2 left

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ANNIVERSARY SALE EXTRA DISCOUNTS:

    Buy 2 : Save 15%  |  Buy 3 Save 20%
    Buy 4 : Save 25%  |  Buy 5 : Save 30%

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Diane M., Brisbane Verified

The fabric is the bit I love. It breathes in our humidity and I have not needed to iron it once after hanging it up to dry.

Susan T., Hobart Verified

I wore it with my old tan sandals and a straw hat and felt properly dressed for a Saturday without overdoing it.

Robyn K., Adelaide Verified

The print is gentle enough that my pearl studs and a simple bag were all the jewellery it needed.

Helen P., Perth Verified

It sits nicely on my shoulders without pulling, and the skirt swings when I walk rather than clinging.

“I wore it to a friend’s garden lunch and stayed in it all the way through the drive home. The skirt never once clung when I sat down.”

The Kelsie is the dress our customers buy when they have quietly given up on floral dresses that feel too young, too synthetic or too fiddly to wear.

It is a softly flowing summer dress in a gentle floral print, cut with a relaxed silhouette that skims rather than clings. The neckline sits neatly without a collar, the sleeves are easy and unrestrictive, and the hem finishes at a wearable midi length. It looks just as right thrown on with flat sandals for a morning at the markets as it does with a low heel and a simple earring for an evening dinner.

Why women keep coming back for it

  • A floral that does not shout. The print is soft and muted, so it reads as grown-up rather than girlish and pairs with almost anything you already own.
  • A fit that forgives. The relaxed silhouette drapes over the middle, the sleeves sit comfortably on the arm, and the skirt moves when you walk instead of riding up.
  • Fabric you forget you are wearing. The lightweight, breathable cloth keeps you cool through long, warm afternoons and does not cling in the humidity.
  • Easy to dress up or down. Flat sandals by day, a low heel and a simple earring by night, and a light knit across the shoulders when the breeze picks up.

Why the price is what it is

A$94.95 for a piece you will actually keep reaching for, when it normally sells for A$174.95, is frankly on the suspicious side. Most of our customers ask. So here is the honest comparison, written on the back of a notepad in our office.

Eileen Fisher silk floral dress A$420.00
COS printed midi dress A$199.00
Bruny Boutique Kelsie A$94.95

We have been doing this for 22 years, and this sale is the only time of year we let go of these prices. Once a colour is gone for the season, it is gone until next year.

How it fits

It runs true to size with a relaxed cut through the body. If you sit between sizes or prefer a touch more ease through the hip, size up. Available in S, M, L, XL, 2XL, 3XL, 4XL, 5XL.

No questions, 30-day returns

If it does not earn a place in your closet, send it back within 30 days for a full refund. No restocking fee, no questions. We would rather it went to someone who will wear it.

A few of the recent reviews

“I have worn it three times this month already, including a christening with a small heel. The fabric still looks fresh out of the wash.” — Margaret, 64

“I am broad across the shoulders and the sleeves sit just right without pulling. The length sits below my knee, which I prefer.” — Patricia, 58

“It is the first floral dress I have bought in years that does not make me feel like I am in a costume. It just feels like me.” — Janette, 71

Loved by 900 verified buyers, most of them women aged 50 to 80.

Only during the Anniversary sale: Free Shipping Australia-wide:

Every order ships free across Australia with Australia Post. You will receive your tracking code by email within 1 to 3 business days after your order is placed, so you can follow your parcel every step of the way.

I want you to love this piece. If for any reason it is not right for you, you can return it within 30 days of receipt. Email us at team@bruny-boutique.com and we will take care of everything.

Please let us know why you're returning it and state your order details, this helps us process your request smoothly.

Check our return policy for more details! We're here to help!

Every message to Bruny Boutique is read and answered by me personally. Whether you have a question about sizing, need help choosing a colour or want to check on your order, I am here for you.


📩 team@bruny-boutique.com

Monday to Saturday | 09:00 to 18:00 Australian Eastern Time (AEST)

As seen in:

The Australian Women's Weekly
Better Homes and Gardens
New Idea
Woman's Day
Home Beautiful
Marie Claire Australia
Born from the warmth of Bruny Island

Born from the warmth of Bruny Island

Some places just stay with you.

For me, it was Bruny Island. The way the morning light hits the water at Adventure Bay, shoes off, salt air, nowhere to be. A place where you remember what really matters.

I started Bruny Boutique because I wanted to bring that feeling home. Pieces that move with you. That feel as good as they look. Chosen with care for women who've earned the right to dress exactly how they please.

No chasing trends. No uncomfortable fits. Just timeless, beautiful clothing that makes you feel like yourself, on your best days.

Here's to dressing for the life you love. 💙

With love, Robyn

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