{"product_id":"edina","title":"Edina | Striped Maxi Dress","description":"\u003cdiv class=\"fa-desc-letter\" style=\"font-family: Georgia, 'Times New Roman', serif; color: #2c2a26; line-height: 1.7; font-size: 17px; max-width: 720px; text-align: left;\"\u003e\n\u003cp style=\"font-size: 19px; font-style: italic; color: #5a544c; border-left: 3px solid #2c5447; padding: 6px 0 6px 18px; margin: 4px 0 22px;\"\u003e“I wore it from a morning market wander into a late lunch and never once thought about the hem catching under my sandals.”\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 16px;\"\u003eThe Edina is the dress our customers buy when they have quietly given up on long dresses that drag, cling or leave them adjusting the neckline all afternoon.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 22px;\"\u003eCut to a flowing floor length in a classic stripe, the Edina skims rather than clings and sits lightly across the shoulders with a relaxed neckline. It falls the way a good maxi should, with movement in the hem rather than weight, and it looks just as right thrown on over a swimsuit as it does with flat sandals and a straw tote for a long lunch.\u003c\/p\u003e\n\u003ch3 style=\"font-family: Georgia, serif; font-size: 20px; margin: 28px 0 12px; color: #2c2a26;\"\u003eWhy women keep coming back for it\u003c\/h3\u003e\n\u003cul class=\"fa-desc-benefits\" style=\"padding-left: 20px; margin: 0 0 22px;\"\u003e\n\u003cli style=\"margin-bottom: 10px;\"\u003e\n\u003cstrong\u003eIt moves the way you hoped.\u003c\/strong\u003e The fabric drapes and swings with every step instead of standing stiff, so the whole dress feels alive rather than heavy.\u003c\/li\u003e\n\u003cli style=\"margin-bottom: 10px;\"\u003e\n\u003cstrong\u003eThe stripes do the quiet work.\u003c\/strong\u003e They draw the eye up and down, which reads as lengthening without anything obvious happening at all.\u003c\/li\u003e\n\u003cli style=\"margin-bottom: 10px;\"\u003e\n\u003cstrong\u003eIt travels from morning to evening in one piece.\u003c\/strong\u003e From a coastal breakfast through to dinner under string lights, nothing about the dress needs to change.\u003c\/li\u003e\n\u003cli style=\"margin-bottom: 10px;\"\u003e\n\u003cstrong\u003eIt is genuinely cool to wear.\u003c\/strong\u003e The fabric is light and breathable, so a long hem and full coverage never feel like too much on a warm afternoon.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 style=\"font-family: Georgia, serif; font-size: 20px; margin: 28px 0 12px; color: #2c2a26;\"\u003eWhy the price is what it is\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 14px;\"\u003eA$89.95 for a piece you will actually keep reaching for, when it normally sells for A$179.95, is frankly on the suspicious side. Most of our customers ask. So here is the honest comparison, written on the back of a notepad in our office.\u003c\/p\u003e\n\u003cdiv class=\"table-wrapper\"\u003e\u003ctable style=\"width: 100%; max-width: 460px; margin: 14px 0 22px; border-collapse: collapse; font-family: Georgia, serif; font-size: 16px;\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 0; border-bottom: 1px solid #ebe5dc;\"\u003eEileen Fisher striped jersey maxi dress\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 0; border-bottom: 1px solid #ebe5dc; text-align: right; color: #807a72;\"\u003eA$380.00\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 0; border-bottom: 1px solid #ebe5dc;\"\u003eCOS striped long dress\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 0; border-bottom: 1px solid #ebe5dc; text-align: right; color: #807a72;\"\u003eA$245.00\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 0;\"\u003e\u003cstrong\u003eBruny Boutique Edina\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 0; text-align: right;\"\u003e\u003cstrong style=\"color: #2c5447;\"\u003eA$89.95\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\u003c\/div\u003e\n\u003cp style=\"margin: 0 0 22px;\"\u003eWe have been doing this for 22 years, and this sale is the only time of year we let go of these prices. Once a colour is gone for the season, it is gone until next year.\u003c\/p\u003e\n\u003ch3 style=\"font-family: Georgia, serif; font-size: 20px; margin: 28px 0 12px; color: #2c2a26;\"\u003eHow it fits\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 16px;\"\u003eIt runs true to size with a relaxed, flowing cut through the body. If you sit between sizes and prefer more ease, size up — the silhouette is designed to skim rather than hug. Available in XS, S, M, L, XL, 2XL.\u003c\/p\u003e\n\u003ch3 style=\"font-family: Georgia, serif; font-size: 20px; margin: 28px 0 12px; color: #2c2a26;\"\u003eNo questions, 30-day returns\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 16px;\"\u003eIf it does not earn a place in your closet, send it back within 30 days for a full refund. No restocking fee, no questions. We would rather it went to someone who will wear it.\u003c\/p\u003e\n\u003ch3 style=\"font-family: Georgia, serif; font-size: 20px; margin: 28px 0 12px; color: #2c2a26;\"\u003eA few of the recent reviews\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 14px; padding: 12px 0 12px 18px; border-left: 2px solid #ebe5dc; font-style: italic; color: #4a4640;\"\u003e“I am fussy about stripes and these are properly placed, not stretched or warped. Wore it to my daughter's birthday lunch and felt completely myself.” — Margaret, 62\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 14px; padding: 12px 0 12px 18px; border-left: 2px solid #ebe5dc; font-style: italic; color: #4a4640;\"\u003e“The length is right on me at 168cm and the hem still swings when I walk. I do not have to hold it up getting out of the car.” — Diane, 58\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 14px; padding: 12px 0 12px 18px; border-left: 2px solid #ebe5dc; font-style: italic; color: #4a4640;\"\u003e“I packed it for a week in Noosa and wore it four times. It dried quickly after a hand wash in the basin and looked fine for dinner.” — Helen, 65\u003c\/p\u003e\n\u003cp class=\"fa-desc-loved\" style=\"margin: 22px 0 0; font-size: 15px; color: #807a72;\"\u003eLoved by 729 verified buyers, most of them women aged 50 to 80.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Bruny Boutique","offers":[{"title":"Striped \/ XS","offer_id":43938471215167,"sku":null,"price":89.95,"currency_code":"AUD","in_stock":true},{"title":"Striped \/ S","offer_id":43938471247935,"sku":null,"price":89.95,"currency_code":"AUD","in_stock":true},{"title":"Striped \/ M","offer_id":43938471280703,"sku":null,"price":89.95,"currency_code":"AUD","in_stock":true},{"title":"Striped \/ L","offer_id":43938471313471,"sku":null,"price":89.95,"currency_code":"AUD","in_stock":true},{"title":"Striped \/ XL","offer_id":43938471346239,"sku":null,"price":89.95,"currency_code":"AUD","in_stock":true},{"title":"Striped \/ 2XL","offer_id":43938471379007,"sku":null,"price":89.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/3297\/0303\/files\/output_6fe48018-df45-407a-b900-a242e27fd250.png?v=1790193898","url":"https:\/\/bruny-boutique.com\/products\/edina","provider":"Bruny Boutique","version":"1.0","type":"link"}